In today's digitally connected world, customers have a myriad of choices when it comes to connecting with brands and businesses. There are many benefits to this, such as greater reach and more touchpoints to connect with customers, but there are also some drawbacks. When looking at customer journeys, there is rarely only one route available, making understanding how your customers find and interact with you more challenging. .

Social customer relationship management (CRM) involves using strategies, workflows, and tools to oversee customer interactions on social media platforms. Using a CRM and social media solution, you can personalize your campaigns, track brand mentions, schedule posts, and generate valuable insights...

Zikafika pakukwaniritsidwa, atsogoleri amsika a e-commerce amasangalatsa makasitomala awo popereka mndandanda wazosankha. Ogula amayamikira kusinthasintha kwake ndi kuwongolera posankha momwe, malo ndi nthawi yomwe akufuna kulandira maoda awo. . Kuti akwaniritse kukwaniritsidwa kosinthika, ma e-tailers amafunikira machitidwe owongolera omwe amatha kuthana ndi zovuta zowerengera komanso zogawa za omnichannel.