Post text
Companies belonging to the media and entertainment sector will be affected directly and indirectly by a number of disruptive opportunities and challenges that will jeopardize their corporate longevity over the coming decades. While described in detail within Quantumrun’s special reports, these disruptive trends can be summarized along the following broad points:
- First off, the cultural shift among Millennials and Gen Zs toward experiences over material goods will make travel, food, leisure, live events and especially media consumption increasingly desirable activities.
- By the late 2020s, virtual reality (VR) and augmented reality (AR) will reach a level of market penetration significant enough for media companies to start shifting sizeable resources into content production for these platforms.
- By the late 2030s, the widespread popularity of VR and AR will shift the public’s media consumption tastes away from voyeuristic storytelling (traditional movies and television shows) to participatory forms of storytelling that immerses the content consumer by allowing them to influence the content they experience—kind of like being an actor in the movie you’re watching.
- The shrinking cost and versatility of artificial intelligence systems, combined with the increasing computational capacity of future quantum computing systems, will drive down the cost of producing higher budget looking content, especially for future VR and AR platforms.
- All media will eventually be delivered primarily through subscription based platforms. Everyone will pay for the content they want to consume.
- Growing economies of scale and deregulation are leading media companies to consolidate at an accelerating pace.
These broad trends will have far-reaching effects on the media sector that will influence the sector’s long-term development.
To stay informed about these and other trends, as well as the emerging opportunities and threats facing the media sector, consider investing in Quantumrun Foresight sector forecast reports. Contact us today to learn more.
