entertainment and media trends report 2023 quantumrun foresight

Entertainment and Media: Trends Report 2023, Quantumrun Foresight

Artificial intelligence (AI) and virtual reality (VR) are reshaping the entertainment and media sectors by offering users new and immersive experiences. The advancements in mixed reality have also allowed content creators to produce and distribute more interactive and personalized content. Indeed, the integration of extended reality (XR) into various forms of entertainment, such as gaming, movies, and music, blurs the lines between reality and fantasy and provides users with more memorable experiences. 

Meanwhile, content creators are increasingly employing AI in their productions, raising ethical questions on intellectual property rights and how AI-generated content should be managed. This report section will cover the entertainment and media trends Quantumrun Foresight is focusing on in 2023.

Click here to explore more category insights from Quantumrun Foresight’s 2023 Trends Report.

Artificial intelligence (AI) and virtual reality (VR) are reshaping the entertainment and media sectors by offering users new and immersive experiences. The advancements in mixed reality have also allowed content creators to produce and distribute more interactive and personalized content. Indeed, the integration of extended reality (XR) into various forms of entertainment, such as gaming, movies, and music, blurs the lines between reality and fantasy and provides users with more memorable experiences. 

Meanwhile, content creators are increasingly employing AI in their productions, raising ethical questions on intellectual property rights and how AI-generated content should be managed. This report section will cover the entertainment and media trends Quantumrun Foresight is focusing on in 2023.

Click here to explore more category insights from Quantumrun Foresight’s 2023 Trends Report.

Curated by

  • Quantumrun

Last updated: 29 June 2023

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Insight posts
Getting high: New ways to experience a unique buzz are in the pipeline
Quantumrun Foresight
While the world continues to evolve rapidly, mind-altering trips are here to stay albeit with the help of future digital tools
Insight posts
Rise of webtoons: From Internet comics to K-drama adaptations
Quantumrun Foresight
Korea’s webtoons have joined the ranks of K-pop and K-drama as the nation’s main cultural exports.
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Virtual pop stars: Vocaloids enter the music industry
Quantumrun Foresight
Virtual pop stars are garnering large fanbases internationally, prompting the music industry to take them seriously.
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Connected toys: New play possibilities when ingraining connectivity inside toys
Connected toys are internet or Bluetooth connected devices that can significantly improve children's overall playing experience.
Insight posts
Short videos: The evolution of video content into bite-sized clips
Quantumrun Foresight”
From YouTube shorts to TikTok and Instagram; how short videos are ruling content culture.
Insight posts
Augmented reality: The new interface between humans and machines
Quantumrun Foresight
AR provides interactive experiences by augmenting the physical world with computer-generated perceptual data.
Insight posts
VR clubs: A digital version of real-world clubs
Quantumrun Foresight
VR clubs aim to provide a nightlife offering in a virtual environment and possibly become a worthy alternative or replacement for nightclubs.
Insight posts
Video game loot box: A digital gateway drug into gambling?
Quantumrun Foresight
A recent study showed that video game loot boxes enable gambling behavior, including among adolescents.
Insight posts
End of consoles: Cloud gaming is slowly making consoles obsolete
Quantumrun Foresight
Cloud gaming popularity and revenue are surging, which might signal the end of consoles as we know it
Insight posts
Artificial intelligence in gambling: Casinos go online to offer patrons more personalized experiences
Quantumrun Foresight
The use of artificial intelligence in gambling can lead to every patron receiving a personalized experience that suits their playing style.
Insight posts
Celebrity podcast: Video has not killed the radio star
Quantumrun Foresight
Movie and television stars, politicians, and other celebrities aim to enhance their brands by starting their own podcasts.
Insight posts
Brain-computer interface in video games: Replacing the gaming control with your wired-up brain
Quantumrun Foresight
Brain-computer interface technology is about to make video gaming more immersive.
Insight posts
Speedwatching: Is comprehension being sacrificed for convenience?
Quantumrun Foresight
Speedwatching is the new binge-watching, as more consumers start preferring faster speed rates.
Insight posts
AI in game development: An efficient replacement for play-testers
Quantumrun Foresight
Artificial intelligence in game development can fine-tune and speed up the process of producing better games.
Insight posts
Lifelike NPC: Creating a world of intelligent and intuitive supporting characters
Quantumrun Foresight
The gaming industry is investing significantly in AI to deliver believable and smart NPCs.
Insight posts
Virtual reality: Is VR overhauling society’s relationship with technology?
Quantumrun Foresight
Virtual reality (VR) is changing how we interact with technology from travel to gaming to the metaverse.
Insight posts
VTuber: Virtual social media goes live
Quantumrun Foresight
Vtubers, the new generation of live streamers, provide a promising vision for the future of online content creation.
Insight posts
WebAR/WebVR: Making businesses interactive
Quantumrun Foresight
Augmented and virtual realities (AR/VR) are being optimized for the Internet, which may help democratize these technologies.
Insight posts
Volumetric video: Capturing digital twins
Quantumrun Foresight
Data-capturing cameras create a new level of immersive online experiences.
Insight posts
Deepfakes for fun: When deepfakes become entertainment
Quantumrun Foresight
Deepfakes have a bad reputation of misleading people, but more individuals are using face-swap apps to generate online content.
Insight posts
Realistic digital personas: The demand for more human-like avatars
Quantumrun Foresight
As metaverse technologies develop, users will soon want an avatar in their likeness.
Insight posts
eSports: Mega-sporting events through gaming
Quantumrun Foresight
The increasing popularity of eSports has redefined online entertainment and sportsmanship.
Insight posts
Spatial audio: Surround sound system in your headphones
Quantumrun Foresight
Spatial audio makes sound waves more realistic and immersive.
Insight posts
E-doping: eSports has a drug problem
Quantumrun Foresight
Unregulated use of dopants to increase focus ensues in eSports.
Insight posts
Synthetic media market: The do-it-yourself digital content industry is gaining ground
Quantumrun Foresight
Avatars, skins, and other digital media are becoming valuable assets as users seek to customize their online experiences.
Insight posts
Influencer disinformation: Putting a friendly face on information warfare
Quantumrun Foresight
Social media influencers have decisive sources of disinformation about high-profile events and agendas.
Insight posts
Monetizing memes: Are these the new collectible art?
Quantumrun Foresight
Meme creators are laughing their way to the bank as their comedic content earns them large sums of money.
Insight posts
New comedy distribution: Laughs on demand
Quantumrun Foresight
Due to streaming services and social media platforms, comedy shows and stand-ups have experienced a strong resurgence.
Insight posts
Podcast advertising: A booming ad marketplace
Quantumrun Foresight
Podcast listeners are 39 percent more likely than the general population to be in charge of purchasing goods and services at work, making them an important demographic for targeted advertising.